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Marketing and Strategic Communications
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Position Summary: The Communication Specialist will support and drive the planning and execution of communication initiatives for assigned local and regional client groups in Beaver, Mercer and Butler counties.

 

Duties and Responsibilities:

1.      Writes, edits and proofreads all types of communications and publications, including items for emergency/crisis, marketing, advocacy and media relations purposes, and coordinates appropriate approvals for internal and external dissemination.

2.      Develops marketing materials, online content and publications (print and/or digital).

3.      Formulates ideas on and provides coverage, including photos and/or video, of events, which may be outside regular business hours.

4.      Coordinates with clients and the AIU’s Marketing and Strategic Communication Department to develop positive media outreach.

5.      Furnishes creative ideas and tactics for all types of multimedia platforms used by client groups and member school districts, staff and programs.

6.      Keeps current of all technology advances in the multimedia field to provide variety and to increase efficiency in the operation.

7.      Assists administrators and Marketing and Strategic Communication personnel in providing creative deliverables and meeting deadlines as requested.

8.      Develops and executes communication and marketing strategies and tactics independently.

9.      Partners with other client leads on services and deliverables relevant to that client.

10.    Proactively initiates and completes projects that assist clients with their marketing/communication needs.

Qualifications:

1.         Bachelor’s Degree in Communication, Journalism, Marketing, Multimedia or

equivalent combination of experience and education.

2.         Three years of directly related experience preferred. At least one year of experience is required.

3.         Exceptionally strong writing, editing, interpersonal and proofreading skills as well as the journalistic ability to source stories.

4.         Demonstrated ability to generate creative, well-designed web, video, photo and social media content.

5.         Ability to take initiative on projects and work independently is required.

6.         Experience and understanding of the K-12 field is preferred.

7.         Strong work ethic and a demonstrated desire to achieve excellence in work product and performance.

8.         A positive attitude with a customer service mindset.

9.         Ability to effectively work under tight deadlines and manage projects independently.

10.     Self-motivator, independent, cooperative, flexible, creative and responsible.

11.     Ability to travel as necessary for onsite activities at AIU and AIU member school districts. Remote working options are available.

12.     Strong working knowledge of Adobe Creative Cloud (including Premier Pro and After Effects), Microsoft Suite and other design software on both Microsoft and iOS platforms.

13.     Organized, detail oriented and enjoys working collaboratively and learning new skills.

14.     Skilled in the use of Microsoft Office Suite including Word, PowerPoint, Access, Excel and Outlook, and willingness to experiment and work with new technologies.

15.     Ability to comply with the AIU Conduct Policy and all other appropriate AIU policies.